Streamline your data sources for all your marketing mix modeling needs. Explore our expert-speak on exactly what you need to collate to build a robust model & efficiently allocate your media spend.

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Sealy - Lifesight
San Miguel - Lifesight
Castrol - Lifesight
Mango 1 - Lifesight
- Lifesight
New Balance - Lifesight
Bath Body Works - Lifesight
Ponos - Lifesight
Spendless - Lifesight
KTM - Lifesight
Krispy Kreme - Lifesight
Scorewarrior - Lifesight
OsborneHomes - Lifesight
Grohe - Lifesight
KFC - Lifesight
Goodr - Lifesight
Costa Coffee - Lifesight
Eu yan Sang - Lifesight
Guardian - Lifesight
Mango - Lifesight
Subway - Lifesight
Sunglass hut - Lifesight
Decathlon - Lifesight
Ray Ban - Lifesight
IKEA - Lifesight
BetterBrand - Lifesight
Pretty Fit - Lifesight
Harvey Beef - Lifesight
Dyson - Lifesight

Data sources to power your Marketing Mix Model

MMM can revolutionize your marketing strategy. But first, ensure your data is onboard and in optimal shape.

What’s inside

  • An all-inclusive channel coverage to capture the full spectrum of your marketing efforts.
  • Key recommendations for enhancing your data preparation & refining the overarching modeling procedure.
  • A structured flow to guarantee accurate data collection & interpretation for your data pipeline.