Home / Pricing
Pricing
Choose the causal measurement, AI agents and expert support your team needs to make better budget decisions.
Built for mid-market and enterprise brands.
Online measurement
Know what your online campaigns contribute.
For established brands focused on online media and digital sales.
Features
Integrations
Support
Full unified measurement
Plan and improve your full marketing mix.
For brands combining online and offline measurement with expert support.
Everything in Performance, plus
Integrations
Support
Across brands & countries
Bring every brand and country into the plan.
For organizations coordinating investment across brands, countries and teams.
Everything in Precision, plus
Integrations
Support
Annual subscriptions, scoped to your business. We agree your capabilities, data setup and delivery support before you commit. Book a demo for a tailored proposal.
Measurement that changes decisions
A US eyewear brand used a geo holdout to assess its largest social channel. The experiment estimated an incremental ROAS of 3.48. The findings informed model calibration and the brand’s next media plan.
Customer geo experiment. Results reflect this brand’s test conditions.
Compare plans
Every plan includes causal measurement for its scope. Precision adds MMM, planning and Managed Measurement. Enterprise extends that program across brands and countries.
| Capability | Performance | Precision | Enterprise |
|---|---|---|---|
| Incrementality-adjusted attribution | Included | Included | Included |
| Geo-based incrementality testing | Included | Included | Included |
| Unified media and sales reporting | Included | Included | Included |
| Causal Marketing Mix Modeling | —Not included | Included | Included |
| Experiment-informed MMM calibration | —Not included | Included | Included |
| Scenario planning and forecasting | —Not included | Included | Included |
| Advanced experiment design | —Not included | Included | Included |
| Planning across brands and countries | —Not included | —Not included | Included |
| Capability | Performance | Precision | Enterprise |
|---|---|---|---|
| Ask Lifesight and performance analysis | Included | Included | Included |
| Performance briefs and creative insights | Included | Included | Included |
| Lifesight MCP access | Included | Included | Included |
| AI-supported budget planning and optimization | —Not included | Included | Included |
| Approved budget actions on supported ad platforms | —Not included | Included | Included |
| Custom AI agent workflows | —Not included | —Not included | Scoped to your organization |
Creative insights depend on native channel integrations. AI agents and MCP use the data and capabilities included in your plan. MMM supports channel and campaign decisions; finer attribution estimates provide campaign, ad-set and creative guidance where supported.
| Capability | Performance | Precision | Enterprise |
|---|---|---|---|
| Supported online media and sales integrations | Included | Included | Included |
| Automated data refresh | Included | Included | Included |
| Offline media and sales data | —Not included | Included | Included |
| Custom data feeds and integrations | —Not included | Scoped to your program | Scoped to your deployment |
| BI and API export of modelled results | —Not included | Included | Included |
| Multi-brand, multi-country deployment | —Not included | —Not included | Included |
| Multi-currency support | —Not included | —Not included | Included |
| Enterprise governance requirements | —Not included | —Not included | Reviewed during scoping |
| Capability | Performance | Precision | Enterprise |
|---|---|---|---|
| Guided onboarding and training | Included | Included | Included |
| Customer support | Included | Included | Included |
| Managed Measurement | Optional add-on | Included | Included |
| Dedicated measurement strategist | With Managed Measurement | Included | Included |
| Measurement program operation and experiment delivery | With Managed Measurement | Included in agreed program | Included across agreed deployment |
| Decision reviews and stakeholder reporting | With Managed Measurement | Included | Tailored to regional and executive teams |
Scope note: We agree your measurement scope, data requirements and delivery plan with you before you commit.
Included with Precision and Enterprise
Our marketing scientists and measurement strategists work with AI agents to run your measurement program and turn findings into clear recommendations.
Also available as an add-on to Performance.
From evidence to a decision
01
Set the priorities.
Build a measurement plan around the decisions your business needs to make.
02
Run the work.
Operate models, design experiments and interpret results within your agreed scope.
03
Put findings to use.
Review recommendations and prepare reporting for marketing, finance and leadership.
Your team retains control of business priorities and budget approvals. We agree responsibilities and review cadence at the start, then revisit the program as your needs change.
Lifesight offers annual subscriptions tailored to your measurement needs. Precision and Enterprise include Managed Measurement; it is available as an add-on to Performance.
Your quote reflects the capabilities, channel mix, brands, countries, data setup and delivery support your program needs. We agree that scope before you commit.
Choose Performance for incrementality testing and incrementality-adjusted attribution across online channels. Choose Precision when you need MMM, forecasting and budget planning across online and offline marketing, with Managed Measurement included. Choose Enterprise when you need a coordinated program across multiple brands and countries.
We will recommend a fit based on your marketing investment, available data, business questions and team structure.
A dedicated measurement strategist and marketing science support help plan and operate your measurement program, interpret findings and prepare recommendations. We agree the work, responsibilities and review cadence around your priorities. Your team owns business decisions and budget approvals.
It is included with Precision and Enterprise and available as an add-on to Performance. Managed delivery covers the capabilities included in your plan.
No. Lifesight is built for marketing teams, with guided onboarding, supported data connections and a plain-English interface. Your team provides business context, authorizes data access and identifies the decisions you need to make. Managed Measurement adds a team to operate your agreed program.
We start with your media activity and business outcomes, such as spend, revenue, orders or customer acquisition. The required history and detail depend on your channels and measurement goals. We assess readiness with you and identify any additional offline or business data needed.
Supported connectors can be live in days. With suitable data available and validated, the first causal attribution read typically takes around one to two weeks; a first full MMM read typically takes around four to six weeks. Geo experiments commonly run for four weeks or longer, with findings strengthening calibration as they complete.
Your onboarding plan will reflect your data readiness, integrations and measurement scope.
Yes. We can begin around your priority decisions and expand the program as your needs change. If you are interested in a particular method, discuss it during your demo and we will recommend the appropriate plan and scope. Additional capabilities, brands, countries or delivery requirements are agreed with your team before the program expands.
Yes. We review your current setup, available data and reporting needs, then agree an implementation plan. Any migration or custom integration work is scoped in your proposal.
Start with a demo focused on your business questions. We will review your measurement needs and data readiness, then discuss an appropriate assessment if one is needed. Any assessment scope, timing and fees are agreed in advance.
Yes. Lifesight MCP provides access to the insights included in your plan through compatible AI assistants, including Claude and ChatGPT. Access respects your connected account and available capabilities.