Lifesight & Walmart Connect

Automatically ingest Walmart Connect impressions, spend, and attributed sales into Lifesight, centralizing retail media performance within your unified measurement environment.

Compare retail media against your wider media mix using Causal Attribution, Incrementality Testing, and Marketing Mix Modeling, and separate genuine lift from sales that would have happened anyway.

Reduce manual reporting and reconciliation by bringing retail media data into the Lifesight Unified Measurement OS for a single source of truth.

How to connect Walmart Connect to Lifesight

  1. Go to the Connect module in Lifesight, select Integrations, and search for Walmart Connect.
  2. Click Connect and sign in to your Walmart Connect Ads Manager account to begin the authorization process.
  3. Grant Lifesight access to the advertiser accounts you want to measure, then approve the connection.
  4. Once authorized, Walmart Connect data such as spend, impressions, clicks, and attributed sales will automatically sync into Lifesight for unified measurement and reporting.
Walmart Connect

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