Read the latest blog from Lifesight

Published on: February 21, 2024

Unlock the future of marketing with insights on marketing measurement trends for 2024. Learn how to navigate a privacy-first landscape efficiently.

Published on: February 8, 2024

Top strategies to optimize digital ad campaigns and boost ROI with expert insights on targeting, creatives, and analytics.

Published on: February 8, 2024

Take a look at the best multi-touch attribution tools for 2024 to optimize your marketing efforts. Find the perfect tool for your business to boost your ROI.

Published on: February 8, 2024

Learn the meteoric rise of social media platforms from 2019 to 2023. Uncover key insights, top visiting countries, and user demographics in this in-depth analysis.

Published on: February 5, 2024

Learn data-driven eCommerce strategy in 7 steps. Maximize profitability and customer engagement with effective data collection, governance, and analysis.

Published on: February 1, 2024

Check the differences between last touch and multi-touch attribution models in marketing. Learn how to optimize your strategy for better campaign effectiveness.

Published on: January 29, 2024

Learn the difference between correlation vs causation in marketing analytics. Discover how to leverage causal marketing for better ROI. Book a demo now!

Published on: January 29, 2024

Unlatch the power of marketing intelligence with our comprehensive guide. Learn how to gather data, analyze insights, and optimize campaigns effectively.

Published on: January 22, 2024

Find the impact of Google's third-party cookie phase-out on marketers and the strategies for brands and agencies to navigate this transition effectively.