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  • Marketing Attribution Problems

    Why Is Marketing Attribution Broken?

  • Marketing Attribution Problems

    Published on: May 22, 2024

    Why Is Marketing Attribution Broken?

    Discover why traditional marketing attribution models falter and explore a holistic approach to measure marketing effectiveness in a privacy-focused world.

  • artificial intelligence in ecommerce marketing

    Published on: August 1, 2023

    How Artificial intelligence Is Changing Ecommerce Marketing?

    Here are 8 ways in which artificial intelligence in ecommerce is changing the marketing: 1. Personalization 2. Customer segmentation 3. Automation.

  • 62e3888add6d204e844bff40 63d76eb4c043ed68be89aee6 Valentine s 20 Day 20 Blog 20 Cover 20 Image db0eeb9fef 1 - Lifesight

    Published on: August 1, 2023

    Valentine’s Day Marketing Ideas For D2C Brands: 14 Proven Ideas (With Examples)

    Here are the 14 no-fluff, proven, and real-life DTC valentine’s Day marketing ideas that you can implement, this year and beyond.

  • 62e3888add6d204e844bff40 63d0cf6db048e65ed9c132bd User Generated 20 Content 20 Blog 20 Cover 20 Image 3f11cf0d70 1 - Lifesight

    Published on: August 1, 2023

    User-Generated Content: Benefits, Strategies & Examples

    Created and shared by actual customers of a brand, user-generated content is a unique form of online advertising that can't be bought.

  • 62e3888add6d204e844bff40 63cf7611867ebf2a10029e93 Blog V2 012 9210ca7293 1 - Lifesight

    Published on: August 1, 2023

    The Ultimate Growth Strategies For Your Ecommerce Brand

    These ecommerce growth strategies must be established from the start 1. Develop a unique brand story 2. Create an easy-to-use website 3. Build a community.

  • 62e3888add6d204e844bff40 63cfa1bb8ead0d1dc857477f Pintrest 20 Marketing 20 Blog 20 Cover 20 Image 4c713b3f30 1 - Lifesight

    Published on: August 1, 2023

    How To Use Pinterest Marketing To Increase Ecommerce Sales in 2024?

    7 Pinterest marketing strategies for Ecommerce - 1. Use keywords and hashtags 2. Share a variety of Pins 3. Create boards that showcase your products

  • 62e3888add6d204e844bff40 63c91a7621e285e50c7d7a6b How 20 To 20 Engage 20 Customers 20at 20 Each 20 Stage 20of 20 Customer 20 Lifecycle 20 20 Cover 20 Image 102f096dfe 1 - Lifesight

    Published on: August 1, 2023

    How To Engage Customers at Each Stage of Customer Lifecycle?

    The goal of customer lifecycle management (CLM) is to track and analyze data gathered from customers at all points throughout their journey with a business.

  • must have shopify marketing apps 3cac56edba 1 - Lifesight

    Published on: August 1, 2023

    Must-have Shopify Marketing Apps for Your DTC Store in 2024

    Here are 10 different tools that can boost sales on your Shopify store. We hope this is helpful as you build out your ecommerce marketing stack.

  • 62e3888add6d204e844bff40 63bbba79cfc0846baf80278e Reduce 20 Ecommerce 20 Return 20 Blog 20 Cover 20 Image 89b059e62b 1 - Lifesight

    Published on: August 1, 2023

    The Ultimate Guide to Reducing Ecommerce Returns and Increasing Profit

    Learn how to minimize returns and boost customer satisfaction by implementing proactive strategies for reducing ecommerce return rates.

  • 62e3888add6d204e844bff40 63bbd4fb4335daa201bf5a2f Brand 20 Advocates 20 Cover 20 Image 625502bb4b 1 - Lifesight

    Published on: August 1, 2023

    The Secret to Transforming First-Time Buyers into Brand Advocates: (Before it’s Too Late)

    Brand advocates are groups of like-minded individuals who share a common identity and similar opinions toward a particular brand and try to promote the brand.