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  • ecommerce marketing budget planning guide 927bbae121 1 - Lifesight

    A Guide to Marketing Budget Planning & Forecasting in Ecommerce

  • How to Choose the Most Robust Tool for Single Customer View 16d8cff4a2 1 - Lifesight

    Published on: November 30, 2023

    How to Choose the Most Robust Tool for Single Customer View

    With the correct strategies, first-party data can bring along many benefits, including high ROI. In this article, we deep dive into six such use cases for

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  • The Ultimate Guide for Agencies to Generate High ROI OOH Advertising 7be0e7e358 1 - Lifesight

    Published on: November 30, 2023

    The Ultimate Guide for Agencies to Generate High ROI OOH Advertising

    Transform your OOH campaigns with Factori innovative approach. Discover hyper-targeting, retargeting, and measurement strategies

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  • The Truth About First Party Data Not as Easy as It Sounds 7e19d1d72f 1 - Lifesight

    Published on: November 30, 2023

    The Truth About First Party Data – Not as Easy as It Sounds

    Deliver highly personalized content and ads with data enrichment to drive higher engagement and provide better consumer experiences

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  • omnichannel marketing strategy 80d28fbc71 1 - Lifesight

    Published on: November 30, 2023

    Elevating Your Marketing Reach: Effective Omni-Channel Strategies for Maximum Impact

    Maximize impact with an effective omni-channel strategy: Understand, integrate, and target your audience. Elevate your marketing reach today!

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  • Maximizing Your Digital Marketing Reach Strategies For An Omni Channel Approach 896c3fe9c6 1 - Lifesight

    Published on: November 30, 2023

    Maximizing Your Digital Marketing Reach: Strategies For An Omni-Channel Approach

    In this blog, you can see how omni-channel marketing has emerged as a powerful approach to reach and engage target audiences across multiple channels.

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  • Delivering empathetic customer experiences with identity resolution 9a26e947c6 1 - Lifesight

    Published on: November 30, 2023

    Delivering Empathetic Customer Experiences With Identity Resolution

    It has become increasingly critical for businesses to take a more holistic approach by individuating and understanding each consumer for who they really are?

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  • programmatic advertising and targeting 40a4b5dca5 1 - Lifesight

    Published on: November 30, 2023

    Exploring the Benefits of Programmatic Advertising and Targeting for Digital Marketers

    Are you a digital marketer looking to get the most out of your campaigns? Check out our blog to learn more about the advantages of programmatic advertising

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  • 3 Questions that can give your Next Campaign the Competitive Edge 86b9bdd810 1 - Lifesight

    Published on: November 30, 2023

    3 Questions That Can Give Your Next Campaign The Competitive Edge

    In this article, we see which campaign planning questions marketers can answer using a sound attribution model that is capable of not only measurement

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  • 3 data integration challenges that modern marketers face be0f724e3f 1 - Lifesight

    Published on: November 30, 2023

    3 Data Integration Challenges that Modern Marketers Face

    Today's data driven marketers find dealing with a humungous amount of siloed data challenging and most of the data integration mechanisms

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