Read the latest blog from Lifesight

When done right, Twitter customer support helps reduce the number of customer complaints and ultimately reduces the support staff in the call center.

Enabling ecommerce email marketing automation allows you to send pre-set email sequences to specific audiences to engage, nurture, and even convert leads.

Track these 29 Key ecommerce metrics throughout the customer journey to boost conversion rates and revenue growth by providing an improved customer experience.

Here are the best Snapchat ad examples for ecommerce with practical tips for creating effective ads that captivate viewers & drive results for your business.

The social media conversion rate helps evaluate your strategy and identify areas for improvement. So here are 16 unexplored strategies to start right away.

Delivering a positive unboxing experience is all about making the act of receiving and unpacking the delivery package fun and memorable.

Brand communities can significantly affect D2C brands since active & loyal customers can enhance sales, generate word-of-mouth, and provide valuable feedback.

This blog covers all tips you need to make email campaigns a success, from writing captivating subject lines to segmenting your audience.

Learn what a micro-influencer is and how to find the right one for your brand! Discover tips for successful campaigns and measuring success.