SOLUTIONS
Unified Marketing Measurement for Modern Businesses
Measure and optimize your full funnel with modern marketing measurement techniques like marketing mix modeling, incrementality testing & causal attribution.
SOLUTIONS BY USE CASES
Unified measurement platform that gives you the power to measure the full funnel with AI-powered tools
Measure the true incremental impact of your marketing so you can make better decisions
Eliminate media planning headaches with automated budget allocation
Find the optimal spend level for every tactic with clear diminishing returns insights
Run spend scenarios and forecast their impact, helping you determine the optimal budget to hit your goals
Make granular campaign optimization in real-time with causal insights
Launch new channels & navigate uncertainty with confidence
Make the right strategy decisions during critical shopping seasons and consumption trends
SOLUTIONS FOR INDUSTRIES
Drive predictable revenue and growth with advanced full funnel measurement that helps you optimize your marketing with confidence
Drive in-store and online growth through full-funnel measurement, experimentation, and optimization, ensuring every marketing effort delivers measurable business results.
Bypass iOS and Android ATT limitations to maximize high-value user acquisition, in-game monetization, and player retention using full-funnel modeling and experimentation.
Leverage better measurement as a competitive edge and to deliver results predictability
Optimize subscriber acquisition, content engagement, and retention with full-funnel modeling and experimentation
Maximize customer acquisition, engagement, and retention using full-funnel modeling and data-driven experimentation.”
Make the right strategy decisions during critical shopping seasons
SOLUTIONS BY CHANNELS
Prepare yourself for the privacy-first era with modern unified measurement
Future-proof your post-ATT iOS and Android measurement & drive user acquisition
Invest in the right TV advertisement tactics to skyrocket your customer acquisition
Measure and optimize your retail media campaigns across multiple platforms, providing clear, actionable insights into performance and customer impact.
Unlock the true power of podcast and radio advertising with incrementality insights
Measure the full impact of influencer marketing, from awareness to conversions, ensuring that every collaboration drives real, measurable growth
Nail your out of home strategy with precision
Transform your affiliate marketing from a leap of faith into a data-driven strategy. Measure true impact, optimize affiliate partnerships, and drive measurable growth.
SOLUTIONS FOR ROLES
Lifesight equips C-level executives with actionable insights across the entire marketing ecosystem, enabling you to make confident, data-driven decisions that fuel business success.”
Understand the contribution and performance of all marketing channels
Get visibility into how every marketing dollar drives business growth
Equip data engineers, marketing scientists, and data analysts with the tools to improve marketing performance through full-funnel modeling, experimentation, and actionable insights.