Forecast
Forecast Profit & Growth Before You Spend
Run what‑if plans on causally‑measured ROI curves-and land a plan both Marketing and Finance can sign off.
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Stop Making Million-Dollar Marketing Decisions Based on Guesswork
Spiking CPMs, panic pauses, and budget flips happen when planning is reactive, not predictive.
AI Forecasting That Drives Confident Spend Decisions
Leverage industry-leading causal forecasting engine that helps you hit your marketing goals with confidence and predictability
How Causal Forecasting Works
A closed-loop system that ingests your historic data, models ROI curves, runs scenarios, and delivers profit-maximizing plans your board will approve.
Establish the Baseline
Ingest sales, spend, and market signals to define your starting point-aligned to causal truth.
Model ROI Curves
Causal forecasting models generate profit and CAC curves across channels, campaigns, and tactics.
Run Multiple Scenarios
Compare multiple budget scenarios instantly with phased out spend, seasonal pushes, or new channel.
Publish &
Adopt
Adopt the most promising scenario and start receiving recommendations to make budget changes.
Planning & Forecasting Trusted by Hundreds of Media Planners
Hear from marketers who are growing profitably with Lifesight.
