Case Studies
Success Stories
Explore how Lifesight’s solutions drive tangible results for businesses across industries
How Advanced MMM and Causal Inference Led to a 28% ROI Uplift
Discover how the leading retailer leveraged Lifesight's UMM to drive $107 million in revenue from a $10 million ad budget,...
Using Incrementality Testing to Find the True Value of a Campaign
Delve into this compelling case study to discover how a rapidly ascending e-commerce brand turned to Incrementality Testing as their...
Optimizing Budget Allocation With Marketing Mix Modeling
Learn how Lifesight's Marketing Mix Modeling enabled a high-growth digital-native brand to refine its budget allocation effectively A digital-first disruptor...
Increase Ad Budget Strategically With Incrementality Tests and Geo-experiments
Discover how Lifesight's Incrementality Tests and Geo-Experiments empowered a Personal Care Brand to confidently increase its advertising budget Texas-based women's...
Boosting Customer Loyalty with RFM Analysis
Delve into this compelling case study to discover how an online retail giant boosted customer loyalty by 40% by leveraging...
Maximize ROI & Minimize Ad Waste With Universal Attribution
Unlock the secrets of a DTC Home Brand achieved a 15% increase in ROI while reducing wasted ad spend through...