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  • Media Buying Guide

    What is Media Buying? Step by Step Guide to Media Buying

  • Media Buying Guide

    Published on: April 11, 2024

    What is Media Buying? Step by Step Guide to Media Buying

    Explore the evolving landscape of media buying in the digital era. Learn how to navigate changes, target audiences effectively, and optimize campaigns for success.

  • behavioral segmentation 65f94cd515 1 - Lifesight

    Published on: August 1, 2023

    Behavioral Segmentation – How to Personalize every Customer Touchpoint

    Dividing customers into smaller groups based on their behavior not just help target precise audience but also important to run successful marketing campaign.

  • ecommerce trends 3de5d910ed 1 - Lifesight

    Published on: August 1, 2023

    11 Ecommerce Trends to Watch Out in 2024

    Explore the 11 e-commerce trends shaping 2024, from livestream shopping to AI-powered personalization. Stay ahead in the competitive e-commerce landscape!

  • ecommerce seo tips

    Published on: August 1, 2023

    11 Tips to Enhance Ecommerce SEO

    Wondering how to improve online store's SERP ranking? Implement these 11 tips into your ecommerce SEO strategy, and you will see an increase in sales and ROI.

  • browse abandonment and abandoned carts 04ba66e7bf 1 - Lifesight

    Published on: August 1, 2023

    What you Should do with Browse Abandonment and Abandoned Carts

    With these abandoned cart and browsing abandonment tactics, it's possible to reach out to a valuable group of customers.

  • ecommerce customers pain points 299ee339e0 1 - Lifesight

    Published on: August 1, 2023

    Top 5 Ecommerce Customers Pain Points & Ways to Fix them

    One of biggest challenges for an ecommerce business today is customer satisfaction and here are major customer pain points that brands need to solve right away.

  • Measure Net Promoter Score

    Published on: August 1, 2023

    How to Measure NPS for Ecommerce

    Net Promoter Score (NPS) is customer loyalty & satisfaction metric calculated on a scale of 0 to 10. If you are ecommerce store owner, here is guide for you.

  • 62e3888add6d204e844bff40 631b05d3bdadc4966d3f1b03 10 20 Best 20 SMS 20 Marketing 20 Campaign 20 Examples 965f5e824a 1 - Lifesight

    Published on: August 1, 2023

    10 Best SMS Marketing Campaign Examples

    Need ideas for your SMS marketing? Here are some examples of effective ecommerce SMS marketing campaigns, featuring brands like Hydro Flask, Brevite, and more.

  • 62e3888add6d204e844bff40 631b05719a79b0e7bd295723 12 20 Really 20 Specific 20 Customer 20 Retention 20 Strategies 20for 20 DTC 20 Brands 149cb05091 1 - Lifesight

    Published on: August 1, 2023

    12 Really Specific Customer Retention Strategies for DTC Brands

    From analyzing data to find out why customers leave to sending them personalized retention emails, here are 12 strategies to improve customer retention game.

  • anniversary email campaigns

    Published on: August 1, 2023

    4 Anniversary Emails you Should Send

    Anniversary emails are an excellent way to connect with your email list on a more personal level by sending them emails about their life events.