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Announcing the Launch of Unified Reporting & Marketing Intelligence Agent (Mia) <a href=https://www.prnewswire.com/news-releases/lifesight-signals-a-major-shift-in-the-marketing-measurement-landscape-in-2025-announcing-the-launch-of-unified-reporting-and-marketing-intelligence-agent-mia-302349034.html target=_blank>Read full news →</a>The Rise of Unified Measurement Framework. <a href=https://lifesight.io/blog/the-rise-of-unified-measurement-framework/>Learn More →</a>

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Early AccessAkshat Jain2025-01-10T16:04:35+00:00

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Product

Features

Data Centralization & Operationalization

Marketing Effectiveness Measurement

Planning, Forecasting & Optimization

Marketing Intelligence Analytics

Methodologies

Marketing Mix Modeling

Incrementality Testing

Causal Attribution

USE CASES

Full-Funnel Measurement

Incrementality

Budget Allocation

Optimal Spend Level

Scenario Planning & Forecasting

Campaign Optimization

New Channel Launch

Seasonality & Promotions

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